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Digital Marketing

Digital Marketing Built to Scale

Consumers’ desire for digital and contactless ways of shopping has skyrocketed since 2020.

In response, retailers sought to change their priorities and operations.

Brand loyalty is out the door in the digital space. Whopping 46% in the United States alone have made a switch. It is more important now than ever before to have a sound digital marketing strategy in place to stay ahead of your competition and retain your customers.

Search Engine Optimization

Launching a successful SEO strategy is beyond creating content with many searched key terms. A website must be that the search engines and users can find you. It must be optimized not only the content but also critical to troubleshooting the technical side as well.

SKY has diagnosed and resolved challenges for various businesses that depend on rankings for better visibilities to accomplish measurable results.

Our SEO services include:

On-Page SEO
Technical SEO
Run SEO Site Audit

Our SEO Checklist and Your Result

What does our 200-point checklist encompass? Below is how we organize our site audits.

Analytics
Crawl
Site Structure
Site Speed
Content
Titles & Descriptions
Structured Data
Backlinks
Images
Mobile
Local
International (If Applicable)

Social Media Strategy

Since its inception in 1996, social media has managed to infiltrate half of the 7.7 billion people in the world.

Social Media marketing strategy is one of the most valuable ways to create brand awareness and grow your business.

SKY will guide you through setting up a goal, implementing the strategy, carrying out the plan, and delivering measurable and successful results.

Increase Followers Organically
Increase Brand Awareness
Drive Traffic to Your Website
Generate New Leads
Grow Revenue
Boost Brand Engagement
Build a Community Around Your Brand
Provide Social Customer Service
Increase Mentions in the Press
Listening to Conversations about Your Brand

Paid Advertising

Developing PPC (Pay Per Click) strategy is more than targeting the right people at the right time. It’s about testing, adapting, and measuring performance so you can make decisions to impact growth.

PPC strategy starts with clearly and thoroughly understanding your industry in all aspects including your competition, the trend, digital space behavior, type of content, budgeting appropriate ad spend, choosing the right platform, and monitoring your ROI.

PPC Campaign includes but is not limited to:

Content Creation
Graphic Design
Video
Written Content

Campaign Setup, Attribution Setup, Keyword Research, Competitor Research, Creation of Buyer Personas, Retargeting Setup, Copywriting, Landing Page Creation and Campaign Strategy

Campaign Management, Automated Reporting, Predefined Call Schedule, A-B Split Testing, and Continuous Optimization

Email Marketing

It may be one of the oldest forms of digital communication, but email still reigns supreme when it comes to usage.

Sure, there are other newer methods of communicating with your audience and customers.

Communication methods like social media, live chat, and many others. However, with a user base of over 4 billion people, email is the king of marketing channels.

Additionally, email marketing has an ROI of $38 for every dollar spent, meaning it deserves a place in every marketer’s toolbox.

Content Creation
Email Database Management
Campaign Management
Set Up CRM

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Digital Marketing